Online Shopping and Amazon Essay

Abstract This root is round the customer service that is offered at virago. com. virago is a re-tailer that offers products at a responsible price. Amazon has evolved from being an online bookstore and they have occasion one of the largest e-commerce platforms in the humans where customers could find and discover anyaffair they wanted to misdirect online in a more convenient way. With customer service, unwaveringty, and customer computer memory were the three important aspects of Amazons that it offers. Amazon has attachd their gross sales significantly due to its high levels of customer service that they provide.In plus to consumer customers, Amazon offered marketing and promotional services for tierce-party retailers and web services for developers. It entirelyowed third party vendors to sell their products on its website. Amazon is a well-kn consume bon ton that was founded in 1995. It is best known for selling the Kindle, offering low combative prices, offering fast and responsible cost with transferral that is reliable. Everything could be exchange online all at the click of a button. In 2009, US-based online retailer Amazon. com, Inc.(Amazon) go past BusinessWeeks 2009 annual list of customer service champs(Qumer 2010). Amazon is completely a customer service company that concentrates, on making authentic that the customer is happy and taking care of. Which is reflected in their company determine and what they believe in. Amazon was considered to be one of the most customer-centric companies in the world where customers could find and buy anything they wanted online at the lowest possible prices. De conkring excellent customer service and offering compelling value to its customers had been the core system of Amazon since its inception.Amazon focuses on being loyal to their customers, when they are loyal to them they figure that in return their customers would recommend others and watch to shop with them and retain future purchases. Amazon exculpates sure that the infrastructure is taken care of so that the retention is there. When the retention is there they leave continue to induce and amplify their product lines so their customers will not have to take their barter elsewhere. To make sure that the customer satisfaction is taken care of they live by Sic Core Values to make things happen to make sure that everything stay in order.The first on they have is client Obsession With customer Obsession they start off with the customers and work back to make sure that things are taken care of. Secondly, Amazon includes innovation. Amazon says that if you do not learn to your customers, you will fail and if you only listen to your customers you will fail. You have to be able to find the balance. Third, you have a Bias for Action which is living in time of unheralded rotation and insurmountable opportunity and provided that they make every opportunity count.With the Fourth thing you will find that Amazon will ta ke ownership when it comes to build a great company. Fifth they will have a high Hiring Bar that they often ask themselves Will I admire this someone? Will I learn from this person? Is this person a wizard? All of those important questions Amazon will ask themselves when they are expression to hire you. Lastly, they have frugality, where they spend money on things that really bet and believe that frugality breeds resourcefulness, self-sufficiency and invention.In the future I do believe that Amazon should continue to find unique ways to endeavor consumers to continue to win them over. Right now Amazon should continue to grow their customer base and continue to grow social media awareness and continue to post the review of the consumers who have purchased products and how they were impressed with the arrival and how they love victimization what they purchased. With the role of Jeff Bezos in creating a customer-centric culture at Amazon he has done an awesome job working on Ama zon and making sure that they continue to grow.Jeffrey Preston known as Jeff Bezos was born on January 12, 1964 and is an American Internet entrepreneur and investor. He is a technology entrepreneur who has compete a key role in the emergence of e-commerce5 as the develop and CEO of Amazon. com, an online merchant of books and later of a wide variety of products. under his guidance, Amazon. com became the largest retailer on the World Wide Web and a twitch model for Internet sales. Bezos, J. (2013). Retrieved Bezos believes that if you fix the customers problems then customer loyalty will be built from that.Jeff Bezos said his main goals are to provide his own perspective to the papers managing staff and to ensure the financial constancy of the stomach while it experiments with ways to be profitable. Though hell be active in leading the plans for the Post, he plans to continue living in Seattle and will remain the chairman and chief executive of Amazon. com. While the Post p urchase took many by surprise, especially given the state of stain journalism, it makes sense within Jeff Bezos unconventional business philosophy. He has said that Amazon. com circumspection is willing to be misunderstood for long periods of time. He prefers to be unhurried and accept losing money for several years if he believes the long-term investment is worth it. Hes also known for an approach that puts customers involve and desires over everything else. Lots of retailers give lip service to that approach, but Amazon. com sincerely incorporates that philosophy into everything it does. Jeff Bezos might not do things the traditional way, but many would point to his unconventional approach as the foundation for the incredible growth of Amazon. com. His principles of growth over profit, long-term investment, and prioritizing the customer have made Amazon.com the ecumenical online retailing leader. If anyone can find a way to pump brisk blood into traditional journalism, it might well be him. (Beyond. com) Amazon did examine the integration scenarios and their impact on retailers, lets look beyond the financials and think about Amazons probable thought deal in the transaction Shoes are a $40b category (online and offline) and comscore reports that online vesture in 08 was $23b. While Amazon doesnt disclose their apparel/ raiment sales, they are definitely a lot smaller than Zappos.Thus this creates a clean-cut leader in the category and gives Amazon mass in a third category (media, electronics, apparel). Amazons CFO said on the conference call last night this (the Zappos acquisition) is not about synergies. This is about growing in categories that we think are pastimeing. Amazon did $4m in 08 revenues in EGM (non-media categories) Zappos approximately $1b in GMV grows this 20% overnight. Also, Zappos was a large competitor to Amazons apparel business and forced them to come out with www. endless. com to riposte the threat. According to compe te.com, Zappos has about 6m visitors/m and endless is stuck in the 1m range. While virago says they wont close this, they can definitely stop disbursement marketing dollars on it so theres going to be some savings there. There are also some shipping synergies. By injecting the Zappos approx 10m shoe shipments into the Amazon fulfillment engine, Zappos could save as much as $1/shipment which would effectively grow their profits by 50%. I also wonder if Amazon has any interest in the Zappos robotic fulfillment system and would consider moving that into their fulfillment centers to increase efficiency.Some have suggested that one driver could be Amazon missing to sell prime to the Zappos audience. That doesnt make sense to me as with the Zappos lay off shipping model, why do you need Prime at all? I dont think Amazon would mess nigh with the Zappos model and die to something like normal S+H, free with Prime. The tin line is Amazon gets a potentially 4-win scenario here (1) good v aluation, (2) forefend a growing competitor, (3) grow EGM 20%, and (4) cement a leaders position on a big category (shoes+apparel).With putting this move into play I would say was the might move for both companies. Zappos centre on delivering WOW through service, they embraced and drove change, Created fun and a diminutive weirdness, they were adventurous, creative and open minded, pursue growth and learning, built open and right relationships with communication, built a positive team and family spirit, do more with less, be passionate and determined and they were humble. All of those core values made Zappos. ( abbreviation and retailer, 2009)